Conference 2017

Registration closed as of November, 22, 2017. All seats taken.

Click on a presentation title on the program to download it (pdf).

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Date: November 29, 2017

Time: 8:30am – 6:00pm

Venue: Blue Tree Premium Morumbi
Av. Roque Petroni Junior, 1000, Brooklin Novo – Sao Paulo – SP – 04707-000 (right across from Shopping Morumbi and 20 minutes from Congonhas domestic airport)
Tel.: +55 (11) 5187-1200
Hotel e-mail:

Translation: There will be live translation English-Portuguese/Portuguese-English for the whole conference.

Food & Beverage: The conference includes two snacks, morning and afternoon. Lunch on your own.

Conference Registration Fee: US$ 400.00 (four hundred US dollars) via VISA or MASTERCARD. This fee covers the one-day conference only (including snacks – lunch on your own).

CFPS Holders: This conference has received IFPUG approval for CFPS certification extension. CFPS attendees will be eligible for a one-year extension on their certification, provided they comply with all related IFPUG rules and requirements. Please check CFPS Certification Extension Program for details.


Keynote Speaker Tom Cagley is the Vice President of Consulting for The Premios Group. He is an authority in guiding organizations through the process of continuous process improvement. His areas of expertise encompass management experience in a wide variety of methods and metrics: lean and Agile software development, quality integration, quality assurance and the application of the Software Engineering Institute’s Capability Maturity Model® Integration (CMMI) to achieve process improvements. Mr. Cagley is an active member of the International Function Point Users Group, currently serving as Past President (as of November 1 2017), and a Certified Function Point Specialist. He is also the editor of the Software Process and Measurement Podcast – SPaMCAST ( and blogs at He can be reached at

Tom’s Keynote: Agile – Leadership Required – There are four leadership concepts that can double the chances that your agile transformation will be effective and stay that way! These four concepts are not new, but they require a degree of passion and constancy of purpose that are often missing.  The idea of constancy of purpose was the first point in W. Edward Deming’s 14 points for management (Out of The Crisis – 1982 MIT Press) that has rewritten management and leadership philosophy across the globe. Deming’s philosophies form the bedrock for the Agile and lean revolution in which we are currently engulfed, so we ignore Deming at our own peril.  Agile delivers great benefits, but those benefits require leadership and vision to provide motivation and constancy of purpose. The four cornerstones that define agile leadership are: (1) A focus on behavior; (2) Setting the bar high; (3) Developing self-awareness, and; (4) Deploying measurement.

Tom’s Presentation: Function Points and Pokémon Go – You gotta count them all… Counting Function Points from User Stories and MORE! The Pokémon Go game has swept the world, combining first-person and multi-person action games, augmented reality, smartphones, and shoe leather – most of which is countable with IFPUG function points (the shoe leather is outside the boundary).

woodward-pictue2012Steven Woodward is CEO of Cloud Perspectives, located in Ottawa, Ontario, Canada and was elected to the International Function Point Users Group Board of Directors in 2010, former chair of the New Environments Committee and now a member of the ISO/IEC Committee at IFPUG. He is a member of the National Institute of Standards for Technology (NIST) cloud computing reference architecture working group (under the US Department of Commerce), leading the cloud carrier sub-group. He is an International Telecommunication Union (ITU) expert in conjunction with the United Nations helping define and align cloud computing telecommunication models. He is one of the subject leads at the Cloud Standards Customer Council with the Object Management Group (OMG) and is an associate with the TM Forum and an active contributor in other ICT communities. Today Steven is a director with the Canadian Cloud Standards Council and the Cloud Security Alliance – Canadian Chapter. Steven also wrote the chapter on “Using Project Metrics to More Efficiently Manage Projects” in the Addison-Wesley 2002 published book “IT Measurement Practical Advice from the Experts”. He also authored the chapter on “Cloud Computing Solution Measurement”, published spring 2012 by CRC Press as part of “The IFPUG Guide to IT and Software Measurement”. This is in addition to directly authoring and contributing to the cloud standards practices guides internationally and in Canada. Steven continues to innovate and demonstrate the value, from functional analysis frameworks in this complex, agile and innovative global economy.

Steve’s Presentation: Governing Agile DevOps as it Matures to DevSysOps – The notion of being innovative, incremental value-focused are not new ideas. That said, investors, customers and business stakeholders need assurance and governance processes, that satisfy their needs and builds trust. With the many security breaches in the past year, the industry is quickly moving towards DevSecOps in order to ensure security and applicable governance practices are designed into the solutions. Steven shares examples and scenarios in conjunction with recognized compliance frameworks that help fill the “gaps” that are needed, especially when leveraging agile methods.

Eugênio Negreiros is responsible for the IT Budget and Metrics Center of Porto Seguro – One of Brazil’s leading insurance companies. Eugênio holds a bachelor’s degree in Information Technology with a major in Business Management, from FATEC. He also holds a graduate certificate in IT Management from USP. For years Eugênio has worked in continuous IT process improvement focusing on the definition and deployment of systems development methodologies, as well as project and quality management methods. As an instructor and facilitator, Eugênio has taught courses on software engineering, project management, and estimating methods. He currently coordinates performance analyses and evaluations using productivity and quality indicators at the Porto Seguro IT area, as well as the research and institutionalization of new measurement models. Eugênio is a certified SCRUM Master, and holds certifications in ITIL and COBIT.

Eugênio’s Presentation: How Does One Find What Affects The Productivity of Agile Projects? – In an increasingly competitive economic scenario the search for productivity gains becomes one of the main challenges for IT managers. We often hear our clients say that IT projects are overrated, expensive, and do not keep pace with the speed required by business areas. In this scenario, it is of the utmost importance that companies have a performance management process that facilitates an integrated IT indicators analysis, finding the factors that influence project productivity, and the definition of effective actions to improve team performance. In this presentation we will share the process used by Porto Seguro to find the factors that impact the productivity of its projects, reviewing the obstacles encountered and  results obtained. 

Diana Baklizky is Vice-President and Chief Scientist at TI Métricas in Sao Paulo, Brazil. She holds a degree in a Mathematics and an MBA in Business Administration. Diana is a CFPS (Certified Function Point Specialist), CSP (Certified SNAP Practitioner) , CCFL (COSMIC Certified – Foundation Level), a PSM (Practical Software & Systems Measurement) Qualified Instructor, and also certified as a SAFe 4.0 Agilist. She is a member of the IFPUG Functional Sizing Standards Committee and also a member of the COSMIC Measurement Practices Committee. As TI Métricas Chief Scientist, Diana is responsible for the quality of the company’s deliverables, as well as discovering, assessing, and institutionalizing new approaches to software measurement and estimation. She has helped several TI Métricas clients in establishing estimating models using COCOMO II and other recognized techniques.

Diana’s Presentation: Agile & Function Points Go Well Together! – We will share actual cases of FP measurement in agile contexts (scaled or not); how our clients have benefited from the results; how the role of the measurement analyst changed, what was measured, where the measurement inputs were found, the main challenges faced, and lessons learned.

Evandro Avellar is a National Manager at CAIXA and responsible for a SAP Solutions Implementation Program at CAIXA (ERP Platform and Agribusiness with Core Banking SAP products), one of the biggest ERP implementation projects in Brazil, involving professionals from several countries. He has been a CAIXA employee for nineteen years and in the Information Technology area for the latest ten. Evandro holds a degree in Mathematics from UFF, as well as a graduate degree in Network Encryption and Security, also from UFF. Currently he is directly involved in writing a Technical Reference for contracting SAP solution sustaining, using FPA in maintenance and enhancement projects.

Evandro’s Presentation: Function Point Analysis in the SAP Environment – The most common measurement scenario found in SAP Project Implementation contracts and/or existing Solutions Sustainment is the use of person-hours or the widely known Service Catalogs for technical objects classified as RICEFW objects (Reports, Interfaces, Conversion, Enhancements, Forms and Workflow). These Service Catalogs are usually calibrated on technical object complexity. That means if one uses the Service Catalog, a simple solution reusing preexisting elements from the SAP solution will be worth less than a complex solution that will create a larger number of customized technical objects, ignoring reuse and delivering the same functionality. We decided to face this problem delving deeper into the ABAP development world and we found it not to be as mysterious as we thought. When one uses a development platform (SAP Netweaver) supporting Object Orientation, compatible with OpenSQL calls, and having other features that will give ABAP programming the same resources as other programming languages, saying that technology is incompatible with FPA is the same as saying other technologies such as Java and COBOL are incompatible with FPA.

Mauricio Aguiar is founder and president of TI Metricas, one of the largest software measurement companies in the world. A software measurement specialist with a background in Statistics, Mauricio has held several positions in software management over the last decades. He has taught courses in Brazilian universities and was one of the founders of the Project Management Institute Rio Chapter in 1998. He holds a bachelor’s degree in Engineering from the Federal University of Rio de Janeiro. Mauricio was elected President of the International Function Point Users Group (IFPUG) for 2005-2007 after serving on the IFPUG Board since 2000. He was certified as a Function Point Specialist (CFPS) by IFPUG in 2000, and as a Software Functional Size Measurer by the COSMIC Organization in 2012. Mauricio is also a Qualified PSM Instructor certified by the PSM Support Center of the US Army in 2002, having received the “PSM Contribution Award” in 2010 for his accomplishments in the development and transition of the method.

Mauricio’s Presentation: Managing Agile at Scale by IFPUG, Nesma, and COSMIC – Agile methods have undoubtedly brought major benefits to business of faster delivery of software that better meets evolving customer needs. However, the freedom given by Agile processes to individual teams to manage their own affairs has made it more difficult for senior management to set budgets and allocate resources optimally, and to track progress against budgets. IFPUG has collaborated with COSMIC and Nesma, as the providers of three leading ISO-standard software size measurement methods, to produce the paper briefly discussed in this presentation.


Begin Duration End Activity
08:45AM 00:15 09:00AM Opening Remarks
      Mauricio Aguiar, TI Métricas / IFPUG, Tom Cagley, PREMIOS / IFPUG, Steve Woodward, Cloud Perspectives / IFPUG e Márcio Silveira, IFPUG
09:00AM 00:45 09:45AM Agile – Leadership Required
      Tom Cagley, PREMIOS / IFPUG
09:45AM 00:45 10:30AM Governing Agile DevOps as it Matures to DevSysOps
      Steven Woodward, Cloud Perspectives / IFPUG
10:30AM 00:30 11:00AM Break
11:00AM 00:45 11:45AM How Does One Find What Affects The Productivity of Agile Projects?
      Eugênio Negreiros, Porto Seguro
11:45AM 01:45 01:30PM Lunch on your own
01:30PM 00:45 02:15PM Function Points and Pokémon Go
      Tom Cagley, PREMIOS / IFPUG
02:15PM 00:45 03:00PM Agile & Function Points Go Well Together!
      Diana Baklizky, TI Métricas / IFPUG
03:00PM 00:30 03:30PM Break
03:30PM 00:45 04:15PM Function Point Analysis in the SAP Environment
      Evandro Avellar, CAIXA Econômica Federal
04:15PM 00:45 05:00PM Managing Agile at Scale by IFPUG, Nesma, and COSMIC
      Mauricio Aguiar, TI Métricas / IFPUG
05:00PM 01:00 06:00PM Q&A
      All speakers
06:00PM 00:15 06:15PM Closing Remarks
      Mauricio Aguiar, TI Métricas / IFPUG, Tom Cagley, PREMIOS / IFPUG, Steve Woodward, Cloud Perspectives / IFPUG e Márcio Silveira, IFPUG


This page will be continuously updated until the event date. All information is subject to change without notice. In case of changes, the rights of registered attendees will always be fully respected.


In case of cancellation by the attendee, or for any reason out of our control (e.g., instructor no-show), the event organizers will reimburse you the full amount paid, there being no other compensation beyond that. Reimbursements should be requested at least a week before the conference – by November 22, 2017. In no case there will be a reimbursement for individuals attending the conference. Submitting a registration implies you fully understand and agree with these conditions.

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